The social media revolution (in 15 minutes)

Anatomy of a blog storm
May 15, 2008, 3:53 pm
Filed under: Uncategorized

Here is a link to an interesting article / piece of research done by Custom Communication.  It shows how blogs and the mainstream media feed off each other to create and the extend the life of a controversial issue.

I would also recommend attending Custom’s Social Media Influence conference (see the link at the end of the article).  I went last year and it was very useful, especially if your organisation is starting the journey of engaging with social media.  Unfortunately I can’t go this year – moving house!


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