Interesting about measurement – but for me the key thought is about organisations not having a site – but being famous through what they distribute. The upload communications culture is the way of the future.
I am sure we are all facing this – just what is your friends policy going to be? This probably points to greater future segmentation in social networks – with some big open ones we all have (Facebook) and some more closed ones for specific purposes
A good interview – and a very good book. As I have previously posted – the whole issue of mediation in social media is very important – making sure we can aggregate opinion to benefit from the Wisdom of Crowds (what I call the Curve of Common Sense)